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GoPro® Welcomes Kelly Slater, 11x World Surfing Champion, to Athlete Team

Company that Began as a Wrist Camera for Surfing Reaches Pinnacle of the Sport

HALF MOON BAY, CA (May 30, 2012) – GoPro, maker of the world’s most versatile cameras and producer of some of today’s most engaging content, is excited to welcome 11 time Association of Surfing Professionals (ASP) World Champion, Kelly Slater, to its team of athletes.

 

“I’m stoked. I’ve had a lot of fun with the GoPro camera and in just the few sessions I’ve had so far with it, I’ve gotten more images than I have in a long time,” said Kelly Slater.

Slater has dominated the sport for two decades, becoming both the youngest (at age 20), and the oldest (at age 39) surfer to win the ASP title. He joins GoPro’s team of surf athletes that include Mark Healey, Alana Blanchard, Sunny Garcia, Jamie Sterling, Kelia Moniz, Harley Ingleby, Monyca Byrne Wickey, Hughes Oyarzabel, Anthony Walsh, Kalani Chapman and Chuck Patterson.

“Working with Kelly takes me back to why I started GoPro,” says GoPro’s Founder and CEO, Nicholas Woodman. “We began as a wrist camera for surfing company with a vision to help the average surfer capture photos that made him or her look like a pro…like Kelly Slater. Now GoPro is helping Kelly, himself, capture and share his own experience with fans around the world and it’s blowing my mind. I guess this whole GoPro thing is kind of working out…”

In addition to competing on the ASP world tour, Kelly spends much of his time traveling the globe in search of the best surf. Photos and videos captured by Kelly during his travels will be broadcast on The GoPro Network at GoPro.com, GoPro’s Facebook page and on GoPro’s YouTube Channel.

In addition to its Surf Team, GoPro is sponsoring the 2012 Vans Triple Crown Of Surfing, the Standup World Tour as well as the Surfing America series and the PacSun USA Surf Team.

 

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Mark Burnett, five-time Emmy award winner and avid GoPro customer, said in a previous statement, "We have used GoPro cameras in some of our biggest productions, like Survivor and The Bible. GoPro has allowed us to capture and share fascinating new perspectives that previously weren’t possible or were too costly, which in the end makes for better story telling. We are always excited to see what GoPro is working on next."

"In a world of smartphones and increasingly small cameras, GoPro is still the film fans device of choice and the rugged gadget that will launch the careers of many future directors. If in doubt, check out the home made rocket that took a GoPro to space or the shark footage, both on YouTube." - T3 Award for the GoPro HERO3

EY named Nick Woodman as the 2013 Entrepreneur of the Year in Retail and Consumer Products Category

"Despite a lot of newcomers in the field, GoPro is still the leader in adventure cameras. The new Hero3 Black manages to pack an f/2.8 wide-angle lens, a 12-megapixel sensor, and the power to shoot 30 still frames per second into a camera body that’s smaller than a bar of soap" – Outside Magazine "Gear of the Year" 2013

"Smaller, lighter, sharper, better … It’s the runaway POV cam of the year." National Geographic "Gear of the Year" 2013

GoPro HERO3+ Black Edition wins Men's Journal Gear of the Year 2014

"The GoPro HERO3+ Black Edition produces some of the best – if not the best – video we’ve seen from an action cam." – CNET

The GoPro HERO3+ is the "Best of the Best…’Top Gear’ Of The Year" - GearJunkie Gear of the Year 2013

"GoPro Cameras Can Make You A Better Bass Angler" - Field & Stream

"Top 10 YouTube Brand Videos" - AdWeek


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